Modern markets demand constant connectivity


Trading dynamics have changed radically in the last decade. Investors used to wait months or years for investment prospects. Today, technology allows traders and investors to seize opportunities instantly and manage risks directly. The $4trn daily foreign exchange market offers what other markets failed to attain, and is now easily accessible and affordable for everyone.

IronFX Financial Services Limited developed a vision to challenge and recreate one of the most attractive trading environments in the industry. The result was IronFX, developed with cutting-edge in-house technology to provide an exclusive, best of market product range, equally suitable for the most serious of investors as well as people just beginning their trading path.

The company’s goal is to become one of the world’s major brokerage firms. IronFX chose Cyprus for its headquarters, seeking regulatory bodies that provide protection to investors as well as secure European standards. IronFX Financial Services is authorised and regulated by CySEC under licence no 125/10.

The philosophy of the IronFX strategy does not end there. A team of IT professionals constantly enhance the quality of its product and financial services range, and produce advanced yet user friendly platforms to give clients easy and reliable access to their investments from anywhere in the world. From their work comes IronFX’s ‘One Account, Seven Trading Platforms’ offering – providing access to the markets 24 hours a day, five days a week through platforms available for PC (MetaTrader4, MultiTerminal and download-free WebTrader), Android, Blackberry, and iPhone/iPad OS.

The IronFX product range covers a comprehensive spectrum of investors: from new starters, to expert traders, to the professional institutional investor raising the standards of online financial services:

– Standard accounts, which are specifically designed for new traders, start from only $500. Standard accounts help new traders gain experience easily, without a high exposure to risk.
– Premium accounts start from $5,000, and are designed for experienced active traders who are looking to seize opportunities on a daily basis. With better trading conditions, they tend to reduce risks and increase profitability.
– Institutional accounts start from $25,000, and offer the best trading conditions and unbeatable advantages, including dedicated market analyst support and market views around the clock, as well as breaking news with instant feedback on how they will affect the market.

Leverage and flexibility
With as little as $5,000, IronFX clients can invest as much as $2.5m, leveraging their investment to obtain optimum performance at a reasonable risk. Traders are allowed to modify their leverage at any time to manage the psychology of risk that goes through every investor’s mind in today’s markets. The state-of-the-art client portal also allows clients to modify any account feature or conduct any operation in an automated and instantaneous manner.

This flexibility is key to IronFX’s philosophy – the firm believes that constant access is crucial to success in today’s highly dynamic and fast moving markets. IronFX’s robust platforms for the three major smartphone systems give traders access to live streaming prices, charts, news and current trades – so constant access to the markets is not only simple, but trades can be executed in an informed way. It’s the new frontier in online financial services, and positions IronFX with the best players in the market.

Similarly, transparency is more than a mantra for IronFX: traders are totally aware of their costs, without any hidden fees or opaque charges.

Accuracy in prices and excellent execution for clients’ orders is another vital consideration when choosing to invest with a broker. IronFX managed successfully to bring the lowest spreads on the market starting from only 0.4 pips on a major forex cross. Similarly features like free hedging and micro lots only add value to a trader’s experience.

Portfolio diversification
Conventional investment wisdom advocates investments that combine multiple financial products. IronFX has studied its investment proposal and is offering multi-purpose investment accounts that grant access to more than 130 financial instruments, ranging from forex to commodities and equities, fulfilling the majority of the investment spectrum, all from the comfort of the client’s office or home.

Security of funds is another concern. IronFX has achieved a first by offering SSL technology capabilities for secure transactions and order execution. Security is further enhanced with the use of the encrypted ‘One Account, Seven Trading Platforms’ trading functionality and secure access to the client portal for account management. The level of security is common on all platforms to protect clients’ funds from any fraudulent behaviour.

When investors scrutinise a broker, their first impression often comes from the support offered by the customer service department. With round-the-clock support in more than 20 languages provided by professional account managers, IronFX offers instantaneous fulfilment of clients’ needs – opening an account can take less than five minutes, and is accomplished in three easy steps.

Client support also extends to analysis: IronFX employs experienced market analysts to provide accurate and timely financial news and market analysis for its clients. This can be accessed through a range of products: from daily newsletters to market views, on both the fundamental and technical front. The broker also offers forex directions on major crosses along with a weekly and monthly snapshot on opportunities in the markets. The latter should certainly help investors seize profits while being exposed to the smallest risk possible.

Educational programmes are also available from market professionals to develop new traders’ skills: training sessions include an understanding of forex trading as well as a snapshot on both fundamental and technical analysis, including studies on market behaviour and types of currency in respect to their dynamics and profitability.

The forex market is the most popular and most liquid financial market in the world – with the right account support and comprehensive training, it’s no wonder more people are switching to trading currencies.

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