Author Archive: Jeremy Parkinson
Media world challenge: People love news, but won’t pay for it
Two recent polls offer struggling media companies some good news and plenty of bad. On the plus side of the ledger: contrary to assumptions that todays millennials (18 to 34) are so immersed in social media they don’t care about the world beyond their smartphone, most keep up with events daily. On the negative side: […]
2016 Race: Fixing our dysfunctional, unfair, economy-strangling tax system must be top GOP priority
Our country is in trouble and the American people know it. The economy, despite improvements here and there, remains sluggish. We’ve never had such a punk recovery from a sharp economic downturn in our history. Incomes are stagnant, and millions of people have either dropped out of the labor force or have been forced to […]
Alaska fishermen’s vote highlights rift in marketing group
JUNEAU, Alaska — A growing number of restaurant customers and grocery store shoppers in the country are asking for Alaska’s Copper River sockeye salmon by name. But the marketing effort that popularized the firm, red fish could be in jeopardy as the commercial fishermen who provide much of its funding decide whether to pull their […]
House Hunting in … France
A SIX-BEDROOM CHALET WITH A GUEST HOUSE IN THE FRENCH ALPS 3.15 MILLION EUROS ($3.42 MILLION) This chalet, in the heart of Méribel village in Les Trois Vallées ski area, dates to the 1980s and has had a full renovation and expansion that was completed in December. Traditional Alpine architecture, with an overhanging roof and […]
Samsung to Focus on Premium Products to Withstand Competition
(Bloomberg) — Samsung Electronics Co. will use more premium materials in mobile devices to win customers and offer a wider range of connected devices after losing its outright lead in the smartphone market to Apple Inc.The plan includes more smartphones with metal casings, slim designs and high-definition displays across its range of models, Co-Chief Executive […]
ITV to buy The Voice producer for £355m
ITV has agreed to acquire Dutch TV production company Talpa Media for £355m. Established by Big Brother creator John de Mol, Talpa Media is the company behind shows such as The Voice, I Love My Country and Dating In The Dark. Talpa Media focuses on developing new formats that draw in big audiences. It has […]
Ways to slash your monthly expenses
It can often seem like your monthly income flows right back out. If you feel like your money is gone before you even have a chance to choose where it goes, you may need to get a handle on your finances. Regular monthly expenses can fill your budget easily, leaving less money to spend now […]
Build Your Content Marketing Around a Hub and Spoke Model
Developing successful digital marketing strategies is often about lessons learned. Content marketing as a digital marketing strategy has really taken off in the past 4-5 years. Prior to that, you could game the search engines by stuffing pages with keywords, creating backlinks in networks, and other tactics that were about manipulation rather than about helping […]
Simon Rattle to lead the LSO: ‘It’s a homecoming’
Simon Rattle is to join the London Symphony Orchestra, he has confirmed, saying: “It feels like a homecoming.”He will take over as music director in September 2017, combining the job with his last season at the Berlin Philharmonic. Sir Simon, 60, said it will be his “last job”. He has spent the last 12 years […]
City company builds wind turbines for Eiffel Tower
The Eiffel Tower has been fitted with wind turbines from a New York City-based company as part of a $40 million renovation marking the iconic structure’s 125th birthday. Urban Green Energy, which specializes in vertical axis wind turbines, installed two of their turbines 400 feet above ground level as part of a larger energy-efficiency retrofit […]
