<< Watch More: World Class Benchmarking Is Simple, Focused, And Team Building – Part 1
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Questions I wanted to answer for my own business
Competing forces: Profitability and Growth
Opposite forces can be complementary like in yīnyáng (陰陽). Extremely high Profitability (Yin) reduces growth. Extremely high Growth (Yang) reduces profitability.
It is hard for a business to maintain the opposing forces of profitability and growth at maximum. If both forces are weak the business dies.
World Class Benchmarking measures a combination of profitability and growth which we call “Profitable Growth”. The Profitable Growth score explains how well a company maximizes and balances the two forces.