Once known for their affordability, fast food prices have climbed steadily over the years, making quick meals and sweet treats considerably less budget-friendly.A prime example is Starbucks (SBUX), where the cost of 10 popular menu items has seen a notable rise from 2014 to 2024, as highlighted in this visualization.The data comes from Finance Buzz and was accessed in May 2024.FinanceBuzz analyzed menu prices from 2014, 2019, and 2024 for 10 items available consistently across those years, sourcing data from menu price websites, restaurant official sites, and archived records via the Wayback Machine.
Starbucks’ Rising Prices
Below, we show the price increases of 10 different Starbucks menu items according to Finance Buzz.
Starbucks customers are now shelling out considerably more for food items than in the past.Food items like bagels, sandwiches, and wraps took up the top four spots among the franchise’s menu items that saw the greatest cost increases in the past 10 years.Starbucks cake pops saw the greatest surge in price, jumping 97% in price in the last 10 years from $1.50 to almost $3. Meanwhile, tall mocha frappuccinos increased by 32% since 2014, the steepest price increase among all Starbucks drinks.Customers have been expressing their frustration at Starbucks’ steep price increases in recent years, as prices for iced coffees and lemonades reached about $6.The company has been experiencing challenges in sales, with a 3% drop in global sales at stores open for at least a year, and a 2% drop in North American sales during its 2024 fiscal year.Starbucks announced a leadership change in August 2024, with Brian Niccol, the former CEO of Chipotle, officially taking over as CEO and chairman on September 9, succeeding Laxman Narasimhan, who stepped down after just over a year amid declining sales and stock performance.More By This Author:Ranked: The World’s 10 Largest Companies By Revenue (2019-2024)
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